We are a social media marketing agency in Nigeria that builds engaged audiences and drives sales for businesses across Lagos, Abuja, Port Harcourt, and beyond. From content to ads, we deliver measurable results.
We understand Nigerian social media users better than foreign agencies. Here is why businesses across Lagos, Abuja, and Port Harcourt trust us with their social presence.
We know how Nigerian users engage on Instagram, TikTok, Facebook, and LinkedIn. Content calibrated to local tastes and cultural references that convert.
Over 70% of Nigerian social traffic is mobile. We create content optimised for smartphones, fast loading, and engaging on variable networks.
We build social campaigns that drive enquiries and sales, not just likes. Clear paths from social platforms to your WhatsApp, website, or store.
We work with naira budgets, understand Nigerian ad spend benchmarks, and optimise campaigns for local payment methods and consumer behaviour.
From Lagos to Abuja, Port Harcourt to Ibadan, we understand how social media expectations differ across Nigerian cities and regions.
You get plain-English monthly reports showing follower growth, engagement, leads generated, and ROI. No vanity metrics.
As a leading social media marketing agency in Nigeria, we provide comprehensive social media services tailored to the Nigerian market. Every campaign is built to reflect the professional standards expected by Nigerian businesses.
Audit your current presence, define success metrics, choose the right platforms, and build a content and campaign plan before posting begins.
Graphics, reels, carousels, and copy calibrated to each platform. Content that builds trust and drives action, not just fills a feed.
Meta Ads, TikTok Ads, LinkedIn Ads campaigns with audience research, creative testing, and ongoing optimisation for lower cost per lead.
Respond to comments, DMs, and mentions in your brand voice. Essential for Nigerian businesses where brand-customer relationships are personal.
Identify, vet, and manage partnerships with Nigerian creators relevant to your industry. Focus on authentic alignment and measurable outcomes.
Monthly reports covering reach, engagement, follower growth, website traffic from social, and lead volume. Focus on business growth metrics.
While every campaign is custom-scoped to your needs, most Nigerian social media projects include these core deliverables:
Typical for: SMEs, local businesses, retail brands
Typical for: Enterprises, national brands, e-commerce
Having managed social media across Nigeria, we know that social here must meet different standards than campaigns built for London or New York. Nigeria has distinct characteristics.
Over 70% of Nigerian social traffic comes from smartphones. Content not optimised for mobile will lose engagement and waste your budget.
With variable 4G and 3G across Nigerian cities, heavy videos or slow-loading content will lose you followers and potential customers.
Nigerian users look for social proof, consistent branding, and authentic engagement. We build that into every social strategy.
Nigerian social media is personal. We manage DMs and comments to build real relationships, not just broadcast messages.
We have managed social media for businesses across a wide range of sectors in Nigeria. Each industry has specific requirements.
Visually driven content for Nigerian brands selling aspiration and identity on Instagram and TikTok to Nigerian and diaspora audiences.
Property showcase content, project launches, and lead generation for developers and estate agents in Lagos, Abuja, and beyond.
High-engagement content for restaurants, hotels, and event centres where visual appeal drives foot traffic and bookings.
Trust-building content for hospitals, clinics, and wellness brands with compliance-aware creative and appointment booking.
User acquisition campaigns, financial literacy content, and app promotion for digital banks and lending platforms.
LinkedIn strategy and content for law firms, consulting practices, and agencies selling to Nigerian business decision-makers.
We also serve clients in education, logistics, FMCG, and tourism across Nigeria. Contact us. You can also see our approach to social media marketing in Lagos or explore our social media services nationwide.
A strong social presence works best alongside the right website and digital marketing strategy. We offer complete digital services for Nigerian businesses.
A clear, structured process designed for Nigeria's fast-moving social media landscape.
We review your existing social presence, benchmark against competitors in Lagos and Abuja, and identify gaps before producing content.
We build a monthly content calendar, produce all assets, and send for your review before anything goes live. You stay in control.
We publish at optimal times, monitor engagement, respond to comments and DMs in your brand voice, and flag urgent matters.
Monthly reviews of what performed, plain-English reports, and strategy adjustments based on data to improve results over time.
Get answers to the most common questions about our social media services in Nigeria.
We worked with great brands accross different industries
Join the Nigerian businesses that trust RAJ Consulting as their social media marketing agency.
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RAJ Consulting provides full-service digital solutions for organisations across Nigeria's major cities.